Employment Opportunity - Marketing Manager, Grand Park

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Marketing Manager, Grand Park

The Park Operations Department is seeking a creative, experienced, and
technologically savvy professional to join the new Grand Park team.
Reporting to the Program Director, this qualified candidate will be
responsible for creating annual marketing plans, with a focus on unpaid
advertising and promotion, and developing and implementing comprehensive
and innovative marketing and communications.

Responsibilities include:

· Plans, develops and implements marketing, public relations
and promotional activities aimed at increasing awareness

of Grand Park events and activities

· Manages the marketing and communications activities, with a
focus on community outreach

· Develops, edits and distributes print and electronic
collateral for the park, including, but not limited to, flyers, direct

mail pieces, email blasts, newsletters and website materials

· Generates momentum and awareness for park programming and
tests the effectiveness of communication activities

· Flexible schedule, ability to work evenings and weekends

· Creates marketing for diverse events—from a chess
tournament, to a yoga class, to film festivals to music

performances, to cultural events and much more

· Engages audience segments through content that leads to
measurable action

· Involved in branding and multi-branding strategies

· Maintains media contacts

· Manages media including crisis communications, media
alerts, etc.

· Coordinates webpage maintenance

· Participates in and oversees social media (i.e. Twitter,
Facebook, Foursquare)

· Conducts communications in potential crisis situations

· Builds strong relationships with community partners for
purposes of cross promotion and audience development

· Acts as a spokesperson for the park as delegated by the
Program Director

· Works with members of the Marketing and Development Team at
The Music Center

· Communicates with Los Angeles County affiliates


Grand Park is seeking an accomplished Marketing Manager with at least 4
years of marketing and communications experience, ideally in an
"in-house" leadership role within a complex nonprofit
organization. The aptitude to take information and transform it into
inspiring and useful messages and disseminate it to the appropriate
audiences through the best distribution channels is crucial.

· Bachelor's degree required

· Experience in the arts, performing and/or visual

· Strategic and crisis communications background

· Skill in event management

· Detail oriented with a highly collaborative style

· Excellent communications skills, both verbal and written

· Experience with traditional, as well as, new media and
internet advertising and unpaid promotions

· Self-starter, enthusiastic, with leadership skills and the
ability to work independently in an entrepreneurial environment

Salary range: $50,000 – $55,000 a year, commensurate with
experience. This is an exempt position. Compensation package includes
health (employee company paid medical/HMO, dental and vision coverage)
and welfare benefits, vacation and sick days, 401(k) plan with employer
contribution, plus more.

How to Apply: To be fully considered please submit a cover letter,
resume, and salary history to: Fax (213) 972-0721 or
Jobs@musiccenter.org . Please include the
position title in the subject line.

Please no phone call inquiries


from LA Culture Net